Desktop Software Analytics

Nowadays web site analytics is commonly used, but what about desktop software analytics? Either you are a software developer or an owner of a software development company, software analytics is a must-have for you. Let’s take a closer look.

Imagine you have spent months developing a new software. It has some brilliant features your customers will definitely love. But after a product launch you may find out that your software is rarely downloaded. You may spend hours and days wondering what went wrong OR you can use desktop software analytics!

Software analytics like Software Statistics Service not only allows to follow up on your software usage and problems, but enables you to deliver a product that will meet customer needs.

The benefits of desktop analytics are hard to resist. It is an irreplaceable tool on every stage of product development and decision making process.

Desktop software analytics empowers you to:

1. Launch a perfect product.

Using software analytics during Alpha or Beta stages of your product development allows you to test separate features of the software, track software abends, explore common hardware capacities of the users, etc.

2. Stay in touch with software during the life cycle.

With desktop software analytics you can always follow up with software usage and problems. You can analyse long-term trends and react to unsuspected events like cracks, hacks, leaks, and sudden drops. You track the popularity of certain versions and features to plan future release and much more.

3. Improve your marketing activities.

Using software analytics for Beta versions allows you to define your target audience before the product launch. It provides you with information about real user location and helps to create better targeted marketing campaigns. With SSS you can plan promotions for certain countries and regions or even promote separate features and track the results instantly.

4. Make right decisions.

With desktop software analytics you will have precise information about your software usage. This will help you focus on what really matters and thus improve your business results.

Stop guessing! Make smart business decisions with precise desktop software analytics now!